{"id":3978,"date":"2025-03-17T14:14:56","date_gmt":"2025-03-17T14:14:56","guid":{"rendered":"https:\/\/www.alchemyfor.life\/balancecoaching\/?p=3978"},"modified":"2025-03-17T14:20:45","modified_gmt":"2025-03-17T14:20:45","slug":"your-catalog-and-your-facets","status":"publish","type":"post","link":"https:\/\/www.alchemyfor.life\/balancecoaching\/2025\/03\/17\/your-catalog-and-your-facets\/","title":{"rendered":"Your Catalog and Your Facets"},"content":{"rendered":"\n<p>A while back we talked about <a href=\"https:\/\/www.alchemyfor.life\/balancecoaching\/2023\/08\/13\/the-importance-of-a-catalog\/\" target=\"_blank\" rel=\"noopener\" title=\"The importance of a catalog\">the importance of a catalog<\/a> and your awareness of that.  By revisiting that we are demonstrating (in a rather meta way) the importance of <em><strong>revisiting<\/strong><\/em> it.   And let&#8217;s add how that affects your facets too.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Catalog<\/h2>\n\n\n\n<p>A catalog covers anything and everything you do. This then gets distilled down into your nice brochure and your website. That gets distilled down further into your line card. Even further, this turns into your tagline and then your business card. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Revisiting and refreshing<\/h2>\n\n\n\n<p> if you truly review your catalog, you may find that there are things listed on one of the things mentioned above that you simply do not do anymore.  Your role may have grown (business owner to consultant, direct participant to manager, etc) or your role may get honed and change over time.  You may even have a greatly expanded catalog\u2014and that&#8217;s definitely something to make your clients aware of.<\/p>\n\n\n\n<p>This is why I created the <a href=\"https:\/\/www.alchemyfor.life\/balancecoaching\/all-posts\/\" target=\"_blank\" rel=\"noopener\" title=\"All posts\">All Podcast Episodes <\/a>page on the AFL site.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Facets<\/h2>\n\n\n\n<p>We all have facets and what we think we do for a living. Those facets may be within our job description or genre. But some of us may also have facets on the opposite side of our lovely gemstone, and when you do, It can be a bit confusing when it comes time to market yourself.<\/p>\n\n\n\n<p>Let&#8217;s talk about refreshing your catalog, and what to do about your facets and your message.<\/p>\n\n\n\n<p>PS &#8211; Thank you to all the pre-readers of<strong><em> BeCAUSE!<\/em><\/strong><\/p>\n<div itemscope itemtype=\"http:\/\/schema.org\/AudioObject\"><meta itemprop=\"name\" content=\"Your Catalog and Your Facets\" \/><meta itemprop=\"uploadDate\" content=\"2025-03-17T14:14:56+00:00\" \/><meta itemprop=\"encodingFormat\" content=\"audio\/mpeg\" \/><meta itemprop=\"duration\" content=\"PT9M22S\" \/><meta itemprop=\"description\" content=\"\nA while back we talked about the importance of a catalog and your awareness of that.  By revisiting that we are demonstrating (in a rather meta way) the importance of revisiting it.   And let&#039;s add how that affects your facets too.\n\n\n\nCatalog\n\n\n\nA c...\" \/><meta itemprop=\"contentUrl\" content=\"https:\/\/alchemyfor.life\/podcasts\/cat2.mp3\" \/><meta itemprop=\"contentSize\" content=\"13.1\" \/><div class=\"powerpress_player\" id=\"powerpress_player_6631\"><!--[if lt IE 9]><script>document.createElement('audio');<\/script><![endif]-->\n<audio class=\"wp-audio-shortcode\" id=\"audio-3978-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"https:\/\/alchemyfor.life\/podcasts\/cat2.mp3?_=1\" \/><a href=\"https:\/\/alchemyfor.life\/podcasts\/cat2.mp3\">https:\/\/alchemyfor.life\/podcasts\/cat2.mp3<\/a><\/audio><\/div><\/div><p class=\"powerpress_links powerpress_links_mp3\" style=\"margin-bottom: 1px !important;\">Podcast: <a href=\"https:\/\/alchemyfor.life\/podcasts\/cat2.mp3\" class=\"powerpress_link_pinw\" target=\"_blank\" title=\"Play in new window\" onclick=\"return powerpress_pinw('https:\/\/www.alchemyfor.life\/balancecoaching\/?powerpress_pinw=3978-podcast');\" rel=\"nofollow\">Play in new window<\/a> | <a href=\"https:\/\/alchemyfor.life\/podcasts\/cat2.mp3\" class=\"powerpress_link_d\" title=\"Download\" rel=\"nofollow\" download=\"cat2.mp3\">Download<\/a><\/p><p class=\"powerpress_links powerpress_subscribe_links\">Subscribe: <a href=\"https:\/\/www.alchemyfor.life\/balancecoaching\/feed\/podcast\/\" class=\"powerpress_link_subscribe powerpress_link_subscribe_rss\" target=\"_blank\" title=\"Subscribe via RSS\" rel=\"nofollow\">RSS<\/a><\/p><!--powerpress_player-->","protected":false},"excerpt":{"rendered":"<p>A while back we talked about the importance of a catalog and your awareness of that. By revisiting that we are demonstrating (in a rather meta way) the importance of revisiting it. And let&#8217;s add how that affects your facets too. Catalog A catalog covers anything and everything you do. This then gets distilled down [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3980,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[34],"tags":[],"class_list":["post-3978","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcasts"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.alchemyfor.life\/balancecoaching\/wp-json\/wp\/v2\/posts\/3978","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.alchemyfor.life\/balancecoaching\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.alchemyfor.life\/balancecoaching\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.alchemyfor.life\/balancecoaching\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.alchemyfor.life\/balancecoaching\/wp-json\/wp\/v2\/comments?post=3978"}],"version-history":[{"count":4,"href":"https:\/\/www.alchemyfor.life\/balancecoaching\/wp-json\/wp\/v2\/posts\/3978\/revisions"}],"predecessor-version":[{"id":3984,"href":"https:\/\/www.alchemyfor.life\/balancecoaching\/wp-json\/wp\/v2\/posts\/3978\/revisions\/3984"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.alchemyfor.life\/balancecoaching\/wp-json\/wp\/v2\/media\/3980"}],"wp:attachment":[{"href":"https:\/\/www.alchemyfor.life\/balancecoaching\/wp-json\/wp\/v2\/media?parent=3978"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.alchemyfor.life\/balancecoaching\/wp-json\/wp\/v2\/categories?post=3978"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.alchemyfor.life\/balancecoaching\/wp-json\/wp\/v2\/tags?post=3978"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}